As a business owner, everything you've worked so hard to achieve thus far depends on getting the word out to the right people. Marketing your product or service is detrimental to your survival! With that said, it is not an exaggeration to say that the most important hat a business owner wears is that of marketer. But as entire business degrees and companies have been built around the marketing industry, how could you ever wear that hat for your company?...

An all-encompassing guide to starting and running a successful craft business draws on the expertise of the well-known nonprofit trade organization and provides authoritative coverage of everything from developing successful product lives and preparing taxes to forming LLCs.

Who wouldn't want a constant stream of money flowing into their bank account? Not too long ago, I — like countless others before me — set out to create a source of residual revenue but failed to achieve my goal. Only after purchasing a number of overpriced programs that lead to nothing and putting in plenty of time researching and trying out different things was I finally able to develop something that really worked. More than a year after I began,...

Self-Promotion Without Social Media reveals how creatives and solo business owners from all industries can increase their visibility, attract clients and market their work, without the daily grind of active social media promotion. Social media is often touted as an ideal platform to connect with customers and clients, but it's becoming increasingly tougher to see results without large budgets or time spent on the platforms. Self-Promotion Without...

Advertise Your Business Today with Tomorrow's Strategies If you run a small business, then Facebook is your new best friend. Facebook can help you find new customers, promote brand loyalty, and turn awareness into sales. But the internet changes quickly. To take advantage of everything Facebook has to offer, you'll need the newest tools and the most reliable techniques. That's why Arnel Leyva and Natalie Law created Facebook Marketing for Small...

Forget the old concept of the traditional retail model, get in on the new early wave of membership marketing that will turn your business into a cashflow machine Whether your goal is to escape your 9-5 job or create a side hustle income that runs on its own this book will show you step-by-step how to market subscription-based business to maximize all your profits. Once you learn how to generate a few customers that pay you periodically for your products...

Tap into your CREATIVE ENERGY and ENTREPRENEURIAL MINDSET! Explore Micro Enterprise Marketing! This book was created to give new entrepreneurs or would-be entrepreneurs some insights on how a new approach to marketing can be applied in a micro business setting. If you are already an entrepreneur but seeking some information on how to effectively approach your micro enterprise, this book can be your reference. This book explores integral concepts...

Cadence is a parable of a business owner and triathlon coach named JJ who left his stable job as a teacher to fulfill his dream of becoming an entrepreneur. Unfortunately, two years after opening his bike shop, JJ finds himself in a place that is all too familiar to most business owners-struggling to stay afloat. That all changes, fast, when an athlete he coaches teaches him how to turn the store's profitability around with seven key "10% Wins." Cadence...