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1) Customers the Day After Tomorrow: How to Attract Customers in a World of AIs, Bots, and Automotion
Author
Description
• Based on research in more than 300 innovative companies, the visionary insights of bestselling author Steven Van Belleghem provide an answer on how to be customer-oriented in a world of automatization and digitalization
• With a chapter by expert Peter Hinssen
Phase 3 of digitalization has started. A phase of artificial intelligence has revolutionized the buying behavior of customers: collecting information, the buying process and customer...
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