Crossing the chasm : marketing and selling high-tech produjcts to mainstream customers
(Book)
Author
Status
Main Area
BUSINESS MARKETING SALES
1 available
BUSINESS MARKETING SALES
1 available
Description
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Copies
Location | Call Number | Status |
---|---|---|
Main Area | BUSINESS MARKETING SALES | On Shelf |
More Details
Format
Book
Physical Desc
273 pages ; 23 cm.
Language
English
Citations
APA Citation, 7th Edition (style guide)
Moore, G. A. (2013). Crossing the chasm: marketing and selling high-tech produjcts to mainstream customers . Harper Business.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Moore, Geoffrey A., 1946-. 2013. Crossing the Chasm: Marketing and Selling High-tech Produjcts to Mainstream Customers. Harper Business.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Moore, Geoffrey A., 1946-. Crossing the Chasm: Marketing and Selling High-tech Produjcts to Mainstream Customers Harper Business, 2013.
MLA Citation, 9th Edition (style guide)Moore, Geoffrey A. Crossing the Chasm: Marketing and Selling High-tech Produjcts to Mainstream Customers Harper Business, 2013.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.