Describes how the author's life as an alcoholic spiraled out of control, to the point that his wife left him and his only chance at redemption was launching himself--and his unruly Bernese mountain dog, Hola--into the world of competitive dog training.
In the bestselling tradition of "Liar's Poker" comes a devastatingly accurate and darkly hilarious behind-the-scenes look at the wonderful world of management consulting.
Martin Kihn was the nicest guy, in the world, and it was killing him. But, on the day he turned forty, Marty decided to change his life, for the meaner. Tired of being passed over for promotions at work, Marty set out on a journey to transform himself from Mr. Nice Guy into a rule-breaking, order-giving dickhead like the "Marty Kaan" character played by Don Cheadle in the Showtime series House of Lies, based on Kihn's book of the same name. Asshole...
Marketers are faced with a stark and challenging dilemma: customers demand deep personalization, but they are increasingly leery of offering the type of personal data required to make it happen. As a solution to this problem, Customer Data Platforms have come to the fore, offering companies a way to capture, unify, activate, and analyze customer data. CDPs are the hottest marketing technology around today, but are they worthy of the hype? Customer...